Showing posts with label Search Engine Optimazation. Show all posts
Showing posts with label Search Engine Optimazation. Show all posts

Saturday, December 5, 2009

Search Engine Optimization

Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. A site which is higher in the search reasult list, higher traffic is moving to it respect to other on that special search. SEO main target differet type of searches like video search, image search, doc search, book search etc.....


SEO is the process to optimize the site on the different search engine on the relevent keyword related to the site business.

In this process there are many other factor includes. But the main factor in the SEO is 
  • Offpage Optimazation
  • Onpage Optimization
  • Pay Per Click (which is paid Service)
  • Social Media Optimazation
Q. What is the most important thing in the SEO ? The main factor in 


 
SEO is very vast section and it also depends on many factors. But again the most important factor in SEO is Keywords selection (This activity is known as Keyword Reasurch). Every other activity is directly or indirectly depends on the keyword of the site. The other important activities are as follows:-
  • Keyword-rich text (content relevant to the business): The majority of site page content should contain the main key phrase or page relevant keyword. the keyword density shuld be higher but not more then the 6-8% of there total word count in your page. The key phrases should be more searchable, popular, normally used by a regular user.

  • Information/site architecture and page layout : The second thing is content placement in the page. All the content and other information should be well places and user friendly. It should also helps the search engine to make clear about the content placed in the page and user interface relationship.

  • Link Development (Link Popularity): This is like to gain the popularity in the World Wide Web. More Relevent site refers your site means your site is more popular. This popularity is the main focus for a business holder who is doing his business through SEO.  

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